Use performance metrics to compare performance across forms and find your top performing content.
Top Fundraising Forms - Compare the performance of your fundraising forms as determined by the following metrics:
- Page Views - The number of times users have viewed this form. Multiple visits by the same user will be counted more than once.
- Number of Donations - Total number of donations made via the form
- Total Funds Raised - Total funds raised via the form
- Conversion Rate - Percent of users who view the form, and follow through to make a donation
- Abandon Rate - Percent of users who view the form, but do not make a donation